Brand Refresh / Visual Identity
Jeser Podcast
A visual refresh for a podcast brand, creating a clearer, more distinctive identity rooted in movement, conversation, and contemporary Arabic culture.
Year :
2026
Industry :
Media & Podcast
Client :
Jeser Podcast
Project Duration :
4 weeks
THE CHALLENGE :
Jeser Podcast had an existing visual identity, but the brand lacked a clear and distinctive visual system. The previous logo had limited visual balance, weak typographic character, and did not fully communicate the personality of the podcast.
The goal was to create a stronger and more recognizable identity that could work consistently across digital and physical touchpoints.
THE APPROACH :
The rebranding started by identifying the visual qualities that could make Jeser Podcast feel more dynamic, recognizable, and culturally relevant.
The new direction focused on creating a contemporary Arabic identity built around movement, connection, and a stronger visual personality.
BUILDING THE IDENTITY :
The identity was built around a simple idea: combining visual elements associated with movement, connection, and the character of the podcast.
The visual system evolved through different logo explorations, graphic elements, and compositions before arriving at a clear and cohesive direction.
THE IDENTITY :
The final identity brings the new logo together with a defined typography system, color palette, and supporting visual language.
These elements create a flexible brand system that feels modern, connected, and recognizable across different touchpoints.
More Projects
Brand Refresh / Visual Identity
Jeser Podcast
A visual refresh for a podcast brand, creating a clearer, more distinctive identity rooted in movement, conversation, and contemporary Arabic culture.
Year :
2026
Industry :
Media & Podcast
Client :
Jeser Podcast
Project Duration :
4 weeks
THE CHALLENGE :
Jeser Podcast had an existing visual identity, but the brand lacked a clear and distinctive visual system. The previous logo had limited visual balance, weak typographic character, and did not fully communicate the personality of the podcast.
The goal was to create a stronger and more recognizable identity that could work consistently across digital and physical touchpoints.
THE APPROACH :
The rebranding started by identifying the visual qualities that could make Jeser Podcast feel more dynamic, recognizable, and culturally relevant.
The new direction focused on creating a contemporary Arabic identity built around movement, connection, and a stronger visual personality.
BUILDING THE IDENTITY :
The identity was built around a simple idea: combining visual elements associated with movement, connection, and the character of the podcast.
The visual system evolved through different logo explorations, graphic elements, and compositions before arriving at a clear and cohesive direction.
THE IDENTITY :
The final identity brings the new logo together with a defined typography system, color palette, and supporting visual language.
These elements create a flexible brand system that feels modern, connected, and recognizable across different touchpoints.
More Projects
Brand Refresh / Visual Identity
Jeser Podcast
A visual refresh for a podcast brand, creating a clearer, more distinctive identity rooted in movement, conversation, and contemporary Arabic culture.
Year :
2026
Industry :
Media & Podcast
Client :
Jeser Podcast
Project Duration :
4 weeks
THE CHALLENGE :
Jeser Podcast had an existing visual identity, but the brand lacked a clear and distinctive visual system. The previous logo had limited visual balance, weak typographic character, and did not fully communicate the personality of the podcast.
The goal was to create a stronger and more recognizable identity that could work consistently across digital and physical touchpoints.
THE APPROACH :
The rebranding started by identifying the visual qualities that could make Jeser Podcast feel more dynamic, recognizable, and culturally relevant.
The new direction focused on creating a contemporary Arabic identity built around movement, connection, and a stronger visual personality.
BUILDING THE IDENTITY :
The identity was built around a simple idea: combining visual elements associated with movement, connection, and the character of the podcast.
The visual system evolved through different logo explorations, graphic elements, and compositions before arriving at a clear and cohesive direction.
THE IDENTITY :
The final identity brings the new logo together with a defined typography system, color palette, and supporting visual language.
These elements create a flexible brand system that feels modern, connected, and recognizable across different touchpoints.